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Paper Wine Packaging Design And Printing Process Nov 06, 2018


Nowadays, with the development of society, the material is becoming more and more abundant, and people's aesthetics are gradually changing. It is too complicated and cumbersome to win customers. In recent years, some simple and exquisite paper wine boxes have been increasingly welcomed by many wine merchants.


The difficulty of wine packaging design printing is not as complicated as that of cigarettes. The printing process is mainly offset printing and several typical post-processing, and gravure printing and screen printing are complementary. Relevant people in the industry believe that wine packaging printing is still mainly based on offset printing, and the printing colors are mainly four colors and spot colors.


First of all, precise high-end material selection. Generally, the middle and low-end wine box packaging will use corrugated paper as the main material to ensure its load-bearing. But one problem is that the grades it displays are not too high-end. Can not reflect the supreme product. In order to show a high quality appearance, we will choose special paper and cardboard as materials. For example, labels for wine packaging are generally printed on coated paper, for example, high-grade coated paper having a basis weight of 80 g/m 2 and 128 g/m 2 . The wine box is printed with white cardboard and white cardboard with a basis weight of 350g/m2. The overall look is thick, wear-resistant and pressure-resistant.


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Traditionally, offset printing is mainly based on offset printing. Thick paper multi-color offset printing presses, such as Heidelberg multi-color offset printing press, are exquisitely printed and fast. They can print thick paper of 0.6~1.0mm and the speed can reach 15,000 sheets/hour. The printing wine box is extremely suitable. Offset printing is a relatively mature printing process, especially in the screen printing, there is a set of standardized, data-based methods. However, in addition to the screen printing, wine packaging printing involves a large number of spot color reproduction, such as large area of red, gold (silver), pearl effect and so on. Since spot colors, especially spot colors in the field, have higher requirements for saturation and brightness, and offset printing is limited by the thickness of the ink layer when printing on the ground, it is not enough. At this time, you can use the "first deep and then shallow" two printing methods, design to avoid hollow text on the field version, so as not to increase the difficulty of overprinting.


Followed by a high quality printing process. The surface of the paper wine packaging box is treated with a light film, and the surface looks crystal clear, colorful and colorful, and does not change color for a long time.


Once again, the wine box carton color selection and fine pattern settings. The paper packaging adopts classic, black and gray as the main color, and shows the protagonist's practicality and pursuit of high-quality life. In addition, there is no excessive pattern on the surface of the wine box, only a bold LOGO, making it easier for customers to remember the brand.


Finally, the wine box is inserted into the inner support that can fix the product, which not only helps to display the product, but also protects the product.